A tribute to and a lament for Marshall McLuhan continues. If he had lived Marshall would have been 100 on July 21, 2011. Join me in the countdown to his centennial, and an exploration of more of his observations on the way media work in the electric age in which we live.

What’s real?

Marshall McLuhan (1970, age 59).  The genuine fake!    

“In art, the genuine fake, Rembrandt or Vermeer, is just as valid as the real thing because it provides the same new awareness or perception.”

 

Me (March, 2011, age 58).  An observation McLuhan made about advertising …

When he said that advertising was getting so good you don’t have to buy the product to enjoy it. 

 http://www.youtube.com/watch?v=KGZvQoPxhNs&feature=related

 

 Cordially, Marshall and Me

 

Reading: 

Marshall McLuhan, Culture Is Our Business, 1970, p. 46.

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Michael Hinton Saturday, March 26th, 2011
Permalink 1950s and 60s, Business, Culture, Uncategorized No Comments

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