A tribute to and a lament for Marshall McLuhan continues. If he had lived Marshall would have been 100 on July 21, 2011. Join me in the countdown to his centennial, and an exploration of more of his observations on the way media work in the electric age in which we live.

What’s new pussy cat?

Me (February, 2011, age 58).  Apparently quite a lot …

On June 25, 1967, forty-five TV control rooms around the world joined together to create by satellite the world’s first global TV program.  In Toronto Marshall McLuhan was asked by the CBC’s Stanley Burke “Can you say what message the medium has around the world this afternoon?”  Here is his answer.

Marshall McLuhan (June 25, 1967, age 55).  And yet …

“Everyone will look at this program as if it were something they had already seen before with just a little addition of this or that.  Because that is the inevitable way we look at everything. It’s the same old thing with a little item or two added.”

Cordially, Marshall and Me

P.S.  Many people we imagine have never seen anything new ever.

 

Reading:

Or rather viewing: http://bit.ly/aDWkXA

 

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Michael Hinton Wednesday, February 2nd, 2011
Permalink 1950s and 60s, Communication, Culture, Technology No Comments

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