A tribute to and a lament for Marshall McLuhan.  Five days a week, Tuesday through Saturday, I present one of McLuhan’s observations and talk about its relevance today.  300 ideas. 300 days.  300 posts.

TV isn’t good company.

Me (November, 2010, age 58). The observant Marshall McLuhan.

McLuhan loved observing a medium in action.  You squint.  You turn your head.  And suddenly you see it.  A break-through.  Here he is on the way TV works.  (You may not agree with him.  Especially those of you who when traveling on business turn in the early morning to The Today Show for companionship.  And yet there is something to McLuhan’s idea – as there is with most of his ideas – that is worth thinking about.)

Marshall McLuhan (1964, age 52).  Of course …

“It is not pleasant to turn on TV just for oneself in a hotel room, or even at home.  The TV mosaic image demands social completion and dialogue.”



Cordially, Marshall and Me



Marshall McLuhan, Understanding Media, 1964, p. 292.

And this.

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Michael Hinton Tuesday, November 9th, 2010
Permalink 1950s and 60s, Communication, Technology, Vol. 1 No Comments

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