A tribute to and a lament for Marshall McLuhan.  Five days a week, Tuesday through Saturday, I present one of McLuhan’s observations and talk about its relevance today.  300 ideas. 300 days.  300 posts.

The Marshall McLuhan approach.

Marshall McLuhan (January 13, 1966, age 54). Why I have no point of view.

It’s really quite simpIe, I want know what’s going on.  Have you noticed that people with points of view, theories to defend, axes to grind, are the most emotional?  In most organizations everyone has a point of view.  As a result they cannot see what’s going on.  They’re too busy getting hot under the collar – too busy looking at things from their fixed stance, to see what’s happening.

Me (March 2010, age 57). Why have a point of view?

What about the people where you work?  If everyone has their point of view, who is able to see what’s going on?  Instead of having ‘Casual Fridays’, why don’t you suggest that next Friday be declared, ‘No Point of View Friday’?

What if he’s right not to have a point of view?  Maybe you should drop your point of view, whatever it is?

Cordially, Marshall and Me

Reading for this post

Letters of Marshall McLuhan, 1987, p. 332.

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Michael Hinton Saturday, March 27th, 2010
Permalink 1950s and 60s, Communication, Education, Vol. 1 No Comments

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