A tribute to and a lament for Marshall McLuhan.Â Five days a week, Tuesday through Saturday,Â I present one of McLuhanâ€™s observations and talk about its relevance today.Â 300 ideas. 300 days.Â 300 posts.
Marshall McLuhan (Summer 1968, age 57). I reject all attempts to classify me
As I might have mentioned earlier, talking with Norman Mailer on CBCâ€™s â€śThe Summer Wayâ€ť the other day, was like wrestling with a dark angel.Â He kept trying to classify me, pin me down, put me in a Cartesian square.Â But thatâ€™s the nineteenth century speaking.Â I am not a square peg that fits happily in a just-large-enough square hole.Â They asked me you will recall am I an artist or a scientist?Â Artist I suppose, but in truth neither.Â I am an observer.
Me (January 2010, age 57).Â Let us try.
Marshall McLuhan disliked labels.Â But that didnâ€™t and hasnâ€™t stopped people from labeling him.Â Here are some of the labels people have given McLuhan:
Canadian communications theorist
Theoretical, cognitive psychologist
What label, if any, do you think is most accurate?Â Pick one or make one up of your own.Â Next week we will announce the winner.Â Good luck!
Cordially, Marshall and Me
Reading for the post
McLuhan: Hot & Cool. Edited by Gerald Stern, New York: Signet Books, 1967.