A tribute to and a lament for Marshall McLuhan continues. If he had lived Marshall would have been 100 on July 21, 2011. Join me in the countdown to his centennial, and an exploration of more of his observations on the way media work in the electric age in which we live.

It’s all happening here

Marshall McLuhan (1970, age 59).  The sorcery of TV.

“TV means that the Vietnam war is the first to be fought on American soil.  Parents can now see their sons killed in living color.  All sons become ours on TV.”

Me (March, 2011, age 58).  Today, with what’s been happening …

In Japan, Libya, Egypt, and elsewhere our TV family has never been bigger or more stricken with tragedy.  It is possible that this experience of a seemingly unending TV cooled string of hot conflicts and disasters may well prove today to be as McLuhan said about the experience war on TV in the sixties “unbearable.”

Cordially, Marshall and Me



Marshall McLuhan, Culture Is Our Business, 1970, p. 52.

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Michael Hinton Tuesday, March 29th, 2011
Permalink 1950s and 60s, Communication, Politics, Technology No Comments

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