A tribute to and a lament for Marshall McLuhan continues. If he had lived Marshall would have been 100 on July 21, 2011. Join me in the countdown to his centennial, and an exploration of more of his observations on the way media work in the electric age in which we live.
Marshall McLuhan (1951, age 40).Â Let me put you at ease.
How often do you shave?Â What color is your tooth brush?Â What cigarette do you smoke?Â Whatâ€™s your preferred sexual outlet?Â Worried you wonâ€™t measure up?Â Stop worrying and read the latest Gallop Poll on the subject.Â After all, thatâ€™s what public opinion polls are for.Â To educate you.Â Odds are youâ€™ll find youâ€™re just like everyone else.Â At least thatâ€™s the way the smart moneyâ€™s betting.
Me (January, 2011, age 58).Â For example.
Do you believe in evolution?Â Listen to these comforting words.
Are you at ease?
Cordially, Marshall and Me
Marshall McLuhan, The Mechanical Bride, 1951, p. 291-92.